Built for independent practices. We text your overdue patients in your name, your brand and your tone of voice, hold the conversation like your own front desk, and pencil bookings straight into your diary.
Under a minute, with sound.
This is the real Recallist agent, the same one that messages your patients. The best way to feel it is the way a patient does: it texts your phone, you reply however you like, and you book yourself in. Pick a time, ask for an afternoon, ask the price, or say no and see how it takes it.
A live demo using a sample practice. No real messages are sent.
Not a shared bot with your name pasted on. Every practice gets an agent that is theirs: their voice, their diary, their answers.
Every message comes from your practice by name, on your own dedicated number. On WhatsApp it carries your practice name and your logo.
Your opening hours, your clinics, your appointment lengths. Patients are only ever offered times you actually have.
Your recall types and your intervals: sight tests, contact lens checks, whatever your practice runs, at the gaps you set.
Your prices, your parking, your services: type a fact once in your dashboard and the agent knows it from the next conversation on.
Anything you haven't taught it goes straight to your team instead of being made up. The agent shares your facts; it never invents them.
Escalations, booking confirmations and alerts go to your staff, and you can read every conversation your agent has ever had.
Specsavers, Vision Express and Boots don't keep their chairs full by luck. They have CRMs, call centres and marketing teams working every recall. You give more personal care and still lose patients to them, simply because no one has time to work the list. Recallist closes that gap.
Every message sounds like your practice: warm and personal, never a faceless third party.
The recall firepower of a big group, without the call centre, the CRM or the marketing team.
Your brand, your relationships, your data, never shared, never poached.
Alan is a UK-registered optometrist who has run an independent practice for two decades. The problem he kept returning to was recall: patients reminded but never booked, lapsed patients lost in the database, and staff time swallowed chasing appointments a one-way text was never going to secure. Recallist is his answer, built by an optometrist who has lived the problem.
Chris has spent two decades in technology, fifteen of them at one of the world's largest healthcare companies, building robust and scalable automation. His focus is AI and end to end automation, applied to the problem Alan spent twenty years living with. He built Recallist to run itself, whether it is one practice or five hundred.
Every practice has a recall list, and a much bigger list of patients who lapsed and were quietly forgotten. Almost none work either properly. We do nothing else but turn both into booked appointments.
Everyone due for recall gets a warm, personal message in your name, then a gentle nudge if they go quiet. Persistent, never pushy.
Not just this month's recalls, but the patients who lapsed a year, two years, three years ago and quietly fell off the list. They're still reachable, and they're often your biggest untapped pool. We run a one-off sweep to bring them back.
Not a one-shot reminder. A real exchange that answers questions, handles "not Tuesdays", offers real times, and books the slot.
One dashboard, one number: appointments recovered and exactly what they were worth. You see the revenue, every month.
You send a recall text today and then you wait, hoping. Did it arrive? Did they read it? Will they book? You never find out. You just notice the diary stays empty. We replace the hoping with knowing.
from recalls that don't rebook, every year.
Conservative: recall counts one visit each; win-back assumes we re-book just a third of your lapsed list, once.
From the first week, the patients we bring back start adding up. This is what the months after switching on Recallist tend to look like.
Illustrative. Your real curve is measured and shown on your dashboard from week one.
No long IT project, no disruption to your practice. From the day you say yes, here's how quickly we go live.
You send us an example recall export from your system. We set up your numbers, branding and message style.
We show you exactly how Recallist will sound in your practice's name. You read every message type and tweak anything.
We run your real recall list with nothing sending, so you can see it working safely before a single patient is contacted.
You switch it on. Recallist starts booking, and the recovered revenue starts showing on your dashboard.
Opt-outs are honoured instantly and for good. A patient who says stop is never contacted again.
Anything beyond a routine booking (a question or a complaint) is handed straight to your team.
Under-18s are recognised automatically and addressed to a parent or guardian, never the child.
Simple monthly plans. Every message included, no per-text charges. No setup fee. Cancel any time.
Every plan starts with a free shadow week: we run your real recall list, but nothing sends until you've read and approved how it sounds. Lapsed win-back is pay-per-result: patients more than 6 months past their recall date, or long unseen where no recall date is recorded, swept once and paced month by month. £20 per win-back success: a patient 18 months or more since their last visit who actually books. No booking, no fee. Founding-practice rates shown, held for two years for our founding group; list pricing is £299 and £399.
Payments are handled by Stripe. Your card details go to Stripe, never to our servers.
Yes. You upload a simple export from whatever you use (iCareWeb, Optix, Flex and others) straight into your dashboard, so there's no integration project and no IT work. We never need direct access to your system.
Yes. We only message patients who have valid contact details and service consent, opt-outs are honoured instantly and permanently, and we hold the minimum data needed to run your recall. Your PMS stays the system of record.
It speaks warmly in your practice's name. If a patient asks directly whether they're talking to a person or a computer, it answers honestly. Anything beyond booking (a clinical question or a complaint) is handed straight to your team.
No. It only ever offers the times you've set, and you choose how bookings land: straight into the diary, or pencilled in for your team to confirm. It never writes into your practice system.
Founding practices join from £199 a month (list £299) with every message included, no per-text charges, no setup fee, cancel any time. Most practices recover more than the monthly cost from two returning patients. The lapsed win-back sweep is pay-per-result: you only pay for patients who actually come back.
Usually under five working days, including a free shadow week where it runs your real recall list with nothing sending, so you can see and approve exactly how it sounds before a single patient is contacted.
Yes, within sensible limits. These are your own existing patients, and a win-back is covered by the "soft opt-in" for existing customers, with a clear opt-out in every message. By default we sweep only patients seen in the last 36 months and pace the list month by month rather than blasting it, you stay in control of that window, and anyone who opts out is never contacted again.
In the UK and EU. We hold only the minimum needed to run your recall, opt-outs are honoured permanently, and your practice management system stays the system of record. We never need direct access to it.
We're taking on a small group of founding practices: hands-on setup, founder pricing held for two years, your recovered revenue measured from day one.
Start your free week Book a callPrefer email? support@recallist.co.uk
Works with your system · Fully automated · You approve every message
